Built natively on the Einstein 1 Platform, Revenue Lifecycle Management provides an intuitive, AI-guided quoting experience for direct sellers, while empowering businesses to expand their reach across distribution channels and revenue models. A flexible metadata model allows businesses to deploy the precise product capabilities they need, empowering them to automate processes anywhere they transact, including third-party integrations. Capabilities include Product Catalog Management, Price Management, Transaction Management & CPQ, Contract Lifecycle Management, and Dynamic Revenue Orchestration.
Why it matters: Businesses are looking to improve their seller experience and drive more revenue in an increasingly complex selling environment. At the same time, they are seeking to optimize how they go to market with new monetization strategies and sales channels.
This full-lifecycle solution offers numerous capabilities, including:
- Automation and AI integration: Businesses can tap Salesforce’s Einstein AI capabilities to automate processes, guide quoting, and enhance decision-making across the revenue lifecycle. For example, Contracts AI uses generative AI to recommend the right contract clause to a business user, speeding up contract cycles and increasing accuracy.
- Omni-channel buying and selling: Through a unified product catalog, businesses can sell through direct sellers, partner channels, or self-service channels, such as storefronts and in-app user flows. Moreover, modular features empower businesses to create seamless buying experiences across any channel and Salesforce application.
- Monetization model flexibility: As products-as-a-service become more commonplace, subscription management functionality automates processes from amendment to renewal, ensuring a smooth experience for both customers and sales teams.
- Modernized ordering and decomposition: Businesses can handle intricate order processes at scale, from fulfillment to billing. Through the breakdown of products and order lines, Dynamic Revenue Orchestration lets businesses create customized fulfillment plans for each product, ensuring customers receive the right products quickly.